Insight

Video: How can carmakers attract investment?

Dr. Christof Engelskirchen | 22 Feb 2021

About the author

Dr. Christof Engelskirchen

A thought leader whose opinions are highly regarded by the automotive industry. As our Group’s Chief Economist Christof looks out for current and emerging trends in the automotive and adjacent industries and puts them into context for our clients and us.

Autovista Group chief economist Dr Christof Engelskirchen and director of automotive agency Car Design Research, Sam Livingstone, discuss how investors value car-producing technology companies above traditional OEMs. As more new entrants come into the automotive industry, what options do traditional players have to engage and attract investment?

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